redefine meat

The company produces a diverse range of plant-based meat alternatives, including flank steaks, burgers, beef mince, and pulled meats, designed to replicate the taste and texture of animal meat. These products are distributed through two primary channels: a retail line for home cooking and a professional line for foodservice providers such as restaurants, hotels, and catering services. The business utilizes proprietary technology to create premium cuts and processed meat substitutes for global markets including Europe and the Middle East.