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    Trax

    This company provides a cloud-based retail management platform that utilizes AR-powered image recognition and AI to monitor shelf execution, pricing compliance, and product distribution. The technology analyzes shelf images to deliver real-time insights into on-shelf availability and competitor presence for global consumer packaged goods (CPG) brands. By integrating with task management tools, it enables field teams to prioritize in-store actions and automate workflows to improve retail performance.

    Visit websiteTel Aviv, Israel
    Retail Tech
    CPG
    Artificial Intelligence
    Image Recognition

    Funding summary

    Total raised
    €790.7M
    Funding rounds
    4

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